If you are a seller on Amazon and are looking for an Amazon agency to help you market your products, then you must know what to ask an Amazon agency to help you determine if the choice you are making is right or not. Being new into an Amazon business can easily make you panic, and it is possible that you do not make much profit in the beginning. Now, what is the reason for this? The reason is the competition all sellers and vendors are having from each other on Amazon. Being an Amazon vendor or seller, there is a lot of work that you have to do, and marketing covers a major portion of these tasks.
Firstly, you have to decide which products are you going to sell; then you have to get those products, then you cover all the product images, you categorize them, price them accurately and then upload them. Now comes the marketing part which makes sure that your products reach the right audience. You focus on the SEO of your product pages and their rankings. You look closely on the work of your competitors and then plan your strategies accordingly. This requires a great deal of skill and expertise which an Amazon marketing agency so rightly provides you. So, yes if you decided to hire an Amazon agency for your business, then you have made the right decision. Now, you have to ask the right questions to determine if the Amazon agency you have hired is good enough or not. The following are some of those questions you may ask:
Do you know and follow the rules and policies of Amazon?
Amazon has defined a set of rules and regulations for each one of its users and did not compromise on them. These rules and policies are updated continuously, and sometimes it becomes hard to keep track of them. So, a good Amazon agency must know about the latest policies of Amazon and should follow them too. Otherwise, the worst-case scenarios include your account being blocked or you getting penalized and nobody wants that. Right?
Can you deliver top quality results?
This is a question you must ask an Amazon agency while hiring it. Of course, each one of them is going to say yes to it but how they reason it and explain it will give you an insight on how much they can their words.
How will you be doing the reporting of the Campaigns?
This is an important question to ask as from the reports you will get to properly understand the work done by the Amazon agency and determine the effectiveness and the success rate of that work. This will also help you detect any illegal activity that the Amazon agency might be doing.
The above-mentioned three questions are the ones which you should ask an Amazon agency while hiring them. So, do you agree with me?